Market Intel

59% of companies are lying about why they're cutting

9 min read Min Read

This tells you everything about the current state of the job market

THE RUNDOWN

Nine in ten companies plan to hire in 2026, and six in ten of those same companies also plan layoffs, often in the same quarter, often at the same org chart. Resume.org surveyed 1,000 hiring managers and found 59% lean on “AI efficiency” when explaining the cuts, because it plays better with stakeholders than admitting the real reason.

Jack Dorsey did the same at Block last month: 4,000 cuts, AI takes the credit, stock up 22%. Today’s issue is about where the two tracks diverge and what the people on the right one are doing.

📊 JOB MARKET

The companies that are hiring aren’t hiring the people being cut

AI, cybersecurity, and data roles are in strong demand across healthcare, finance, logistics, and government, while the same companies announce reductions elsewhere.Cybersecurity specialists now command average salaries of $125,000 to $180,000 annually, andthe BLS projects double-digit growth for these roles through the decade.

Companies are simultaneously running layoffs and opening reqs for roles that pay 30 to 50 percent more than the ones they just eliminated.

Why it matters:The cut and the offer are landing inside the same company on the same day, just going to different people with different skills.

Morgan Stanley posted record revenue in 2025 and still cut 2,500 people

The bank laid off roughly 3% of its global workforce in early March, despite investment banking revenue up nearly 50% year-over-year. The cuts spanned investment banking, wealth management, and investment management.

When the headcount decision has nothing to do with performance, the logic behind job security has to be rethought from the ground up.

Why it matters:If your company is having a record year and you still feel uncertain about your position, you’re reading the situation correctly.

The fractional executive market has doubled in three years and is now worth $5.7 billion

There are now roughly 120,000 fractional executives in the U.S., up from 60,000 in 2022, filling CFO, CMO, and other C-suite roles on a part-time basis.Average monthly compensation for fractional sales leaders sits at $9,651.

Companies found they could get senior leadership for specific problems without carrying the full-time cost, and that math worked well enough that the market doubled in three years.

Why it matters:AI is absorbing more analytical work from below and fractional talent is absorbing more leadership work from above. For experienced professionals, that compression is both a risk and an opening depending on which side of it you end up on.

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🤖 THE IMPACT OF AI

More than one in three new startups now launches with a single founder — the highest share ever recorded

Carta tracked the share of new companies started by a solo founder from 2019 to mid-2025and found it went from 23.7% to 36.3%, with the steepest acceleration in 2024 and 2025 as AI coding and operations tools went mainstream.MBO Partners puts the total U.S. solopreneur count at 41.8 million, with74% now using generative AI in their work, up from 65% the year before.

The tools that used to require a co-founder or an early team now cost a few hundred dollars a month. Anthropic CEO Dario Amodei recently put70-80% odds on a single person building a billion-dollar company this year, and the Carta data makes that forecast harder to dismiss.

Why it matters:A solo founder in 2026 has access to tools that previously required a team of 10 to 15 people. The only thing that doesn’t scale with AI is knowing what you actually want to build.

Peer-reviewed research now quantifies the gap between AI-augmented workers and everyone else

AHarvard Business School and BCG studyfound consultants using AI completed 12.2% more tasks, finished 25.1% faster, and produced work rated 40% higher quality than peers without it. A separateMicrosoft Research study on GitHub Copilotfound software developers completed tasks 55% faster.

Both were controlled studies with before-and-after measurements across hundreds of workers, not self-reported estimates. For freelancers and independent workers, those numbers mean more throughput in the same hours: more clients, faster delivery, or capacity to build something on the side.

Why it matters:The productivity gap is documented, specific, and large enough that it shows up in what you can charge and how many clients you can realistically serve.

The freelancers capturing the AI wage premium switched their billing model

As AI tools help freelancers deliver projects faster, billing by the hour has become a worse deal for the person doing the work. A freelancer who once needed 20 hours to build something now does it in four, but the value to the client hasn’t changed.

Upwork’s data shows AI-integrated workers already earn 45% more than peers doing the same work without AI, andAI-related contracts have grown 3x since 2023 with higher average contract values. The freelancers on the right side of that gap switched to project-based or retainer pricing and kept the efficiency gains instead of passing them to clients.

Why it matters:If you’re billing hourly and using AI, the efficiency gains are flowing to your clients. Switching the pricing model is how you keep them, and it doesn’t require finding a new client to do it.

🧭 MAKING MOVES

Americans with remote income are doing the math on Portugal and Spain

With32 million Americans now working remotely, geographic arbitrage has become a straightforward financial calculation for a growing number of people.A single professional in Porto can live well on under $1,600 a month; a couple in Valencia or Alicante on $2,000 to $2,500, while the same lifestyle in a major U.S. metro runs two to three times more.

Monster’s 2025 workforce survey found 95% of workers say their income hasn’t kept pace with rising costs, and for people whose income travels with them, moving is starting to look like the obvious answer.

Why it matters:Remote workers with U.S.-based income can cut their cost of living in half by moving without touching their revenue. Most haven’t done the math yet.

8.5 million Americans are holding multiple jobs — and they’ve been doing it for 30 straight months

BLS data from February 2026 shows 8.51 million Americans holding multiple jobs,representing 5.2% of civilian employment in a streak that now stretches 30 consecutive months, the longest since 2009.About half have a college degree, and the share holding two full-time positions has grown disproportionately.

The 430,000-member r/overemployed community on Reddit has built an entire playbook around this, which at this scale is less a curiosity than a sign of how normalized the strategy has become.

Why it matters:A 30-month streak of elevated multiple jobholding among college-educated workers says that single-employer income has become a risk a growing number of professionals have decided to hedge against.

White-collar hiring is at a 15-year low, and experienced professionals are rebuilding from outside the system

Bloomberg reported white-collar hiring plans in 2025 hit their lowest point since 2010, down 35% from the prior year, with top consulting firms including Bain and McKinsey cutting new graduate intake by more than 20%. AI has reduced the volume of analytical and research work that used to fill large associate pools, and those seats are not being refilled at the same scale.

On Fishbowl, a thread titled “This job market is brutal, consulting exits is a mirage” became one of the platform’s most-engaged posts of 2025, drawing thousands of replies from senior professionals building fractional practices, signing direct client retainers, and launching solo shops instead.

Why it matters:The people navigating this well are building income that doesn’t depend on a single employer’s headcount decisions.

🐝 TRY THIS

Use earnings call transcripts to find where companies are hiring before the jobs are posted

Most people wait for a role to appear on LinkedIn. A faster move: go toMotley Fool TranscriptsorSeeking Alphaand read Q4 2025 earnings calls from companies in your target sector.

Search for “headcount,” “investing in talent,” “expanding our team,” or “adding capacity.” Companies routinely signal hiring plans four to six weeks before the roles exist publicly, and reaching out before the job is posted changes the conversation entirely.

📖 WORTH READING

Three things that are worth your time this week.

AI needs management consultants, after all.Companies are adopting AI faster than they can actually deploy it, and they’re turning to McKinsey, BCG, Deloitte, and Accenture to close the gap.OpenAI and Anthropic are now formally partnering with the major consulting firms to accelerate implementation.

Why it matters:The people who understand both business operations and AI tools are the ones getting called in to fix this, and right now there aren’t enough of them.

Resume Botox is now a thing.Millennials in their late 30s and 40s arequietly editing their work histories to look younger, removing early-career roles, dropping graduation years, and ditching old email domains.Business Insider reports a 133% year-over-year increase in jobseekers mentioning ageismbetween early 2024 and early 2025.

Why it matters:A 133% spike in people flagging ageism is a signal about where the market’s pressure points are, especially in a hiring environment where “culture fit” is doing a lot of unexamined work.

Bosses are catching on to the overemployed.Companies are now deploying keystroke monitoring, calendar cross-referencing, and AI-flagged response-time anomaliesto identify workers secretly holding multiple full-time jobs.Fortune profiled one overemployed worker making over $600,000 a year across five positionsand the growing number of employers trying to find him.

Why it matters:The window for running multiple remote jobs undetected is closing. The more durable version of this strategy is building income streams you own outright rather than ones that depend on no one looking too closely.

About author

San Aung

Founder of Second Ladder (Ex-Deloitte, Accenture, Oracle)

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